We’re now in a time where people of all ages and backgrounds head online daily for support in all aspects of their life, whether it’s using transport, catching up with friends, reading news or finding a local real estate agent.
Agents that aren’t active online are missing out on a massive audience and losing prospects and clients as a result. Having an active social media profile is no longer an option – it’s absolutely crucial to business success.
Professionals offices are provided with help in navigating the world of social media through a variety of complementary services including a Social Media Syndication Program, Online Search Demand Report (Location Based), Domain Name Acquisition and General Support Requests.
The Social Media Syndication Program is about supporting ALL Professionals offices. Some offices may have already set up social media profiles when they became available many years ago, but agents are still struggling to keep their profiles active and engage regularly with their communities.
The Professionals social media content syndication program offers regular, valuable content to assist in building an office’s online profile and engage with their audience. It is useful for those who already use social media intermittently as well as those offices that use social media regularly.
What many offices are not aware of is that social media is extremely important from an online reputation management perspective. An active social media platform provides owned and controlled elements to relevant Google search terms for each individual office brand. This adds credibility when clients are doing their due diligence, as well as a layer of protection for future proofing an office against negative or uncontrolled content.
The Professionals Digital Support Centre can also help with advice and recommendations related to your website, internet marketing, online profiles, online feedback and more.
To start improving your digital footprint today, visit professionalsdigital.com.au.